AOL Advertising On the Way
Thursday, January 18, 2007
As David Kaplan so appropriately titles his article, so does AOL seem to finally come into their own - or at least try to. For years, AOL members [ex, anti, and current] complained over the induntation of, some would say, excessive advertising.
Having a free ISP such as NetZero, where one would sign up for free and have free internet access, advertisements in exchange could be understood. Though not charging, the entire time of your online experience would be met with having a large and thick band stretch the horizontal top quarter of your monitor. I think that would be a fair exchange.
But to pay anywhere from $19.95 to $21.95 per month and to still have the ads bombard the one's shelling out that kind of cash, I may have a bone to pick. Well, it seems AOL's finally recognizing themselves for what they are.
Here's a snippet of David Kaplan's article today entitled, "AOL Looks To Sell Advertising, Not Internet Access These Days."
After being written off by industry observers for much of the past few years, AOL appears to have found its true calling: selling online advertising. As AOL continues to press its $900 million bid for TradeDoubler, the Swedish online marketing firm, the FT notes that the internet company has finally become a positive factor for Time Warner and its shareholders. (...)
Past to Current Related Articles:
- June 24, 2004: AOL to buy Advertising.com for $435 Million
- May 18, 2006: AOL Aquires Broadband Ad Company Lightningcast
Technorati: aol, AOL, Time Warner, Google, antiaol, anti-aol, advertising, Advertising
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July 13 2006
This site and blog are not necessarily against AOL. It's a critique of some of the methods AOL uses or some may say abuses toward it's customers and/or the internet at large.
Visiting Dear AOL, for example, will reveal a petition that some are signing in order to stop AOL from sending allowed spam to your AOL email-box.
Are you being threatened with trademark infringement? Have you been ordered to transfer your domain name over? Here are some resources:
Electronic Frontier Foundation
Chilling Effects Clearinghouse
About This Blog
This blog was formed after AOL™ or America Online ™ - an online service provider - sent a threatening notice to the Registrar of the domain name www.aol-icq.net telling them to transfer it to AOL. The notice made assertions of copyright infringement of the name and even went so far as to assert their ownership of the once non-AOL controlled name ICQ™. At first blush, this may seem not so unreasonable. However. The former owner of www.aol-icq.com, acquired circa 1998 for the purpose of helping AOL members use ICQ while on AOL, is the same owner of www.aol-icq.net, which was acquired in 2002 when an accidental missing of the deadline left it open for AOL to register it.
Therefore, does this latest AOL threat sound like Reverse Domain Name Hijacking?